Red Path Gallery & Tasting Room is located in Seward, Nebraska and offers the opportunity to view local art, engage in classes, and enjoy a drink. They came to me looking to re-brand themselves in a way that would put equal emphasis on their gallery and their tasting room, while maintaining an overall strong design. The conceptual idea behind the logo design is the use of red linear elements to create a “red path.” The linear elements also serve to create a frame/view finder around the type, relating to the way artwork is viewed and simultaneously creating a defined space – a room.
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